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What the People Building AI Actually Read
The people building AI aren't only reading about AI. Sam Altman's pick for getting more done is Zero to One, and it has nothing to do with machine learning.
Shortform breaks down books like The Beginning of Infinity and Thinking, Fast and Slow into the key ideas, the context behind them, and what to do with them.
Get the ideas behind the breakthroughs in about 15 minutes, then decide which ones deserve your whole weekend.
Now the focus groups to sign up for below🔻
Paid Online Study: Home Appliances
Pay: Up to $250
Who: Adults 21–59 (US)
Dates: Oct 19–23 (75 mins)
Paid Online Study: Project Gertie
Topic: General market research
Pay: $200
Format: Online discussion board (30–40 mins/day)
Dates: Oct 27–29 (US nationwide)
Paid Study: Carpet Cleaners & Odor Sprays
Pay: $100 (30 mins)
Who: US adults 18–70
Deadline: Oct 19
Paid Study: Pet Owners
Pay: $205
Format: 2-week online diary study
Dates: Nov 2–13
Paid Study: Health & Weight Management
Pay: $185 ($150 interview + $35 homework)
Format: 75-min online interview + short homework
Dates: Oct 19–30, 2026
Air Fryer Study
Consumer Viewpoint is paying participants ages 20–59 to cook with their air fryer from home.
Pay: $150 (90-min online study) + $75 if chosen for a 45-min webcam interview, paid via Amazon card.
Requirements: Standalone air fryers only (no combo ovens/microwaves); no past participants.
New Panel: Matrix Research
Matrix Research (matrix-r.com) is signing up participants worldwide for paid focus groups, website usability tests, and ethnographic interviews. Registered members receive direct email invites for studies in their area.
New Panel: Global MRP
Global Market Research Professionals is accepting new panelists for paid research studies.
PRC Global Market Research is recruiting high school juniors and seniors for an online focus group.
When: October 28–29, 2026 (90-minute Zoom)
Pay: $150
Paid Online Study: News Habits ($100)
Topic: What Keeps You Informed?
Pay: $100 digital gift card
Length: 60-minute 1-on-1 video call
Fill out this form if you want state,nationwide, or both type of focus groups. 👉Form